This blog introduced the first online store of Zara which was established in 2010. And also, give some reasons to support successfully online store of Zara. For instance, customers purchase online more than physical stores (2.5-3 cases : 1.5 cases). Moreover, experts estimate the Zara online store owns how many percentage of turnover approximately. Those experts believe that Zara has advantages in high reputation and stable supplies, and knows the trend of fashion, so they estimate online store will continue to be increased and the future of its sales will be accounted for 5% -10% turnover.
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